An AI assistant

An assistant that knows how your business works.

A general assistant knows everything except your business. One set up properly knows your prices, your policies and your past jobs, which is the difference between a novelty and something the team actually opens.

Where it earns its keep

The work it takes on first.

The same six questions from customers, several times a day.

Staff asking where a document is, or what the policy was.

Routine replies that need writing but not thinking about.

Long documents somebody has to read and summarise.

Notes from a call that need turning into a proper record.

Sorting what has come in and deciding what matters.

How it works

How we set one up.

The work is not the assistant itself. It is giving it your business to work from, and deciding where it should stop.

Decide what it is for

One or two jobs it genuinely handles, rather than a general assistant that does everything slightly badly.

Give it your material

Your documents, policies, prices and past work, so its answers come from your business instead of the open internet.

Set the edges

What it answers on its own, and what it always hands to a person. Getting that line right is most of the job.

Test it on real questions

We run it against the questions you actually get, and correct it until the answers are ones you would sign.

Put it where the work is

In the inbox, on the site, or wherever the questions already arrive, rather than as one more thing to log into.

Keep it current

It gets updated when your prices, policies or people change, so it does not quietly start giving last year’s answers.

Where the line sits

What it answers, and what it hands over.

Every assistant needs a boundary. This is where we draw it to begin with, and you move it once you have watched it work for a few weeks.

It answers on its own

  • Hours, locations, and what you do and do not cover.
  • Where a document lives and what the current version says.
  • Where a job has got to, read back from your own records.
  • A first draft of a routine reply, for a person to check and send.
  • A long document reduced to the few lines that matter.

It fetches a person

  • Anything to do with money, including what a job would come to.
  • A complaint, or anyone who sounds unhappy.
  • Anything it cannot support from your own material.
  • Legal, medical and safety questions, without exception.
  • Anything that would commit the business to something.
Common questions

Questions owners usually ask.

Will it make things up?
That is the risk worth taking seriously, and it is why we point it at your own documents and set clear limits on what it answers alone. Anything it cannot support from your material goes to a person.
Do our documents get handed over for training?
No. We set it up so your material is used to answer your questions and nothing else, and we go through exactly where it is held before anything is loaded.
Is this going to sound like a robot to our customers?
Only if nobody tunes it. We write the tone against your existing replies and test it on real questions until it reads like your business.
What if it gets something wrong?
You will know, because it records what it was asked and what it answered. Corrections go back in, and the same mistake stops recurring.
Do we need to be technical to run it?
No. Updating it is closer to editing a document than to writing software, and we show your team how before we finish.

Tell us what your team keeps answering.

Describe the questions that come up again and again. We will come back with whether an assistant would handle them well.